Strategy Formulation

Strategy formulation is particularly vital in an era when technology has introduced rapid change in many industries. You can’t afford to rely on thinking that worked yesterday or even last week. You must consider the future, and how new technologies and customer expectations will affect your business.

But with the speed of technological change, it’s hard to know what to expect. You have to make assumptions about where the market is headed, but it’s not possible to know for sure whether those assumptions are correct. And you won’t find out if you’re wrong until too late, because the world around …