audiences.

Since the coming of the jet age, social media have had a huge impact on how businesses find and communicate with their audiences. Before the advent of social media, small scale businesses and startups had to rely on other means to boost and maximise their business networks.

These means include spreading local awareness campaigns, holding seminars and outreaches for a target audience, which are usually very expensive compared to the flexibility and influence of social media platforms. But with the coming of social media, there have been lots of transformations such as allowing startups to get in front of a …